I know that Erectile Dysfunction is a problem. For men. And that is the point. Why should a program by Lesbians, for Lesbians have an advert about Erectile Dysfunction during it's first commercial break? (The L Word, Living 2, Tuesday 7th April 2009)
My friend Cath pointed out that "Men like watching Lesbians, don't they?".
Unfortunately all too true. And yes, it is a power thing. If the powers that be truly wanted to represent life in the UK in the 21st century then we would be seeing LGBT people in ordinary situations in the media far more frequently than the occasional "token gay" we have at the moment.
And while I'm ranting about unequal distribution, let's consider the ratio of lesbians to gay men in those same media.
Once you get away from the soaps and the dramas, the world of TV comedy seems to be overrun with gay men and gay/queer male characters. Think Little Britain, Steven Fry, Danny La Rue, Will and Grace etc etc etc. How many lesbian characters or out lesbian performers can you think of? Ellen and Sandi, of course, Sue P and Claire B and...hmmm... oh yes Sophie Ward and didn't Angelina used to enjoy swimming in sapphic seas? Before she married Brad, settled down with children and stopped being exciting. And how many of the actresses playing lesbian roles on our screens are in fact lesbian? And that includes the L Word. I'm not saying that gay people should only play gay parts. To be honest the Film, TV and Theatre industries would be, and would have been, much poorer without gay actors. Nor that you have to be gay to play a gay role - far from it. As long as it is a faithful portrayal of a gay person or a gay relationship, I don't care who plays it. Just as long as it is there because it is showing or exploring real life. Or finding the real humour in a situation.
Humour is not a synonym of humiliation.
In terms of their relationships and male hegemony, for many straight men, lesbians are a threat and unpredictable while gay men are not.
We have had "lesbian moments" in TV adverts over the last few years - not many, I grant you but nevertheless. We have had Katy Perry telling us that she kissed a girl and she liked it. Even if she was then at pains to point out that a) she is straight and b) she really does support gay rights. We've had Madonna kissing Britney in the name of pop publicity. With hindsight it all seems just too cheap. The more I think about it, the more marginalised I feel as a lesbian in what those in charge (still mainly men) see as a straight world. My ex, who shall be known as 'Mrs T', refused to show affection in public because she didn't want to rub our gay relationship in the faces of straights. I would point out, until I was blue in the face, that those same straights rubbed their heterosexuality in my lesbian face on a depressingly regular basis simply by assuming their sexuality to be 'normal'. And by extrapolation, my sexuality is therefore abnormal.
Not for me, honey!
The irony of that advert is that it occurs in the middle of a story line which complains that the message of a lesbian film, by lesbians, for lesbians is destroyed because the name of the film and its "happy ending" are changed, by the straights in charge of marketing, to be heterosexually biased.
No doubt the erectionally dysfunctional voyeurs and wankers thought that was a good thing!
Incidentally, check out this link
http://vids.myspace.com/index.cfm?fuseaction=vids.individual&videoid=29350048with an appropriate comment from Julia Stretch